Saturday, August 2, 2008

Marketing to Kids

Man this marketing/catering to kids thing is getting a bit over the top. I mean, I can KINDA understand when you see images of Disney characters on fresh fruit, or other characters on canned veggies. I guess it makes healthy food more appealing to kids? Whatever.

But to see movie advertisements on my bananas? Really? I took a Chiquita sticker off of a banana last night that had a pic of a chimp from that new movie (Space Chimps?). Under the pic were the words "In Theaters Now!" WOW. Was that really necessary?

OH! Or how about the new Burger King Apple Fries?? Don't get me wrong, I'm so glad that fast food restaurants offer healthier options for kids meals these days. But to disguise the apples as fries?


As if the only way that something healthy would taste good is to make it look like junk?


1 comment:

Megan said...

We totally just bought a bag of Toy Story apples yesterday :P I remember when Curious George came out he was all over my bananas.